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Why do viral video marketing projects fail?
Unlike most other forms of marketing, viral video makes a claim that it can almost never live up to: It will be so compelling that people will want to share it. Client: “We’re thinking we’d like to do...
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What does a corporate web video cost? 25 Factors (with prices) that affect...
Corporate Video production can cost as much or as little or as your budget allows. You can borrow an iphone , shoot some video and upload it to YouTube – all for free. Or you could hire James Cameron...
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7 Habits of Highly Effective Video Marketing
Video is now on every marketer’s to do list. Why? Because web video and rich media engages, persuades and motivates like no other marketing tool. In deference to Mr. Covey I present seven ideas that...
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51 ways to use web video to help your business grow
As bandwidth increases and video production costs continue to decrease businesses are beginning to adopt video as a primary method of communicating with their customers and prospects. In-house or...
View ArticleClik here to view.
10 Reasons Why Your Marketing Video Isn’t Working?
You just spent $2,000, $20,000 or $200,000 on your most recent corporate video project and it didn’t move the dial. What happened? The creation of your corporate video should follow a structured...
View ArticleCorporate Video Production – What works today and why.
Over the last few years the use and application of corporate video has undergone significant change. We’re moving inexorably from the text web to the ‘next web.’ Whatever this evolution may bring, one...
View ArticleClik here to view.
How to Create a Video Production Brief
Video is growing faster than any other component of the marketing mix and yet businesses continue to struggle to develop marketing videos that have a measurable impact on sales. This post explains why...
View ArticleClik here to view.
Why do viral video marketing projects fail?
Unlike most other forms of marketing, viral video makes a claim that it can almost never live up to: It will be so compelling that people will want to share it. Client: “We’re thinking we’d like to do...
View ArticleWhat does a corporate web video cost? 25 Factors (with prices) that affect...
Corporate Video production can cost as much or as little or as your budget allows. You can borrow an iphone , shoot some video and upload it to YouTube – all for free. Or you could hire James Cameron...
View Article7 Habits of Highly Effective Video Marketing
Video is now on every marketer’s to do list. Why? Because web video and rich media engages, persuades and motivates like no other marketing tool. In deference to Mr. Covey I present seven ideas that...
View ArticleWhy do viral video marketing projects fail?
Client: “We’re thinking we’d like to do a viral video… like “Will it Blend” except instead of blenders, we’d feature our product” Me: “Will Network Policy Enforcement Software blend?” Client: Oh… Okay,...
View ArticleClik here to view.
What does a corporate web video cost? 25 Factors (with prices) that affect...
Corporate Video production can cost as much or as little or as your budget allows. You can borrow an iphone , shoot some video and upload it to YouTube – all for free. Or you could hire James Cameron...
View Article7 Habits of Highly Effective Video Marketing
Video is now on every marketer’s to do list. Why? Because web video and rich media engages, persuades and motivates like no other marketing tool. In deference to Mr. Covey I present seven ideas that...
View ArticleClik here to view.
51 ways to use web video to help your business grow
As bandwidth increases and video production costs continue to decrease businesses are beginning to adopt video as a primary method of communicating with their customers and prospects. In-house or...
View Article10 Reasons Why Your Marketing Video Isn’t Working?
You just spent $2,000, $20,000 or $200,000 on your most recent corporate video project and it didn’t move the dial. What happened? The creation of your corporate video should follow a structured...
View ArticleCorporate Video Production – What works today and why.
Over the last few years the use and application of corporate video has undergone significant change. We’re moving inexorably from the text web to the ‘next web.’ Whatever this evolution may bring, one...
View ArticleClik here to view.
How to Create a Video Production Brief
Video is growing faster than any other component of the marketing mix and yet businesses continue to struggle to develop marketing videos that have a measurable impact on sales. This post explains why...
View ArticleClik here to view.
Video Production Cost Calculator
Client: “How much will my corporate video cost?” Production Company: “It depends…” A few years back we created a blog that tried to answer the question: What does it cost to make a video? The...
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